Why your business doesn’t need ‘a bit of PR’: Your business needs it done properly

PR is not simply about sound bites, column inches, tweets, posts, and shares it’s about delivering the business plan. So far, many businesses seek PR advice but fail to take it seriously, and as such, only shallow project implementations are delivered with limited success. It’s about time that businesses revise their approach and attitude towards PR agencies, here’s how they can aid your business in ways you didn’t think were possible.