London Fashion Week isn’t only for retail brands and those with deep pockets. There are lessons SMEs can take from the fashion festival, regardless of the industry they operate in.
Intellectual property is passed around leadership teams like a hot potato with no one wanting to take ultimate responsibility, despite it being essential. Because of this, Peter Finnie from Gill Jennings & Every believes business schools must do more to integrate IP into the curriculum.
Creating a logo is one of the fun, creative parts of launching a new business – but what message are you sending out, and how do you create something that stands the test of time?
It might not please little Englanders, but the UK’s favourite business logos actually come from across the pond. Here’s why.
Never tell entrepreneur Lee McAteer that he won’t realise his global ambitions.
More than 40 per cent of Brits would allow a brand to put their logo, along with the words “sponsored by”, in the bottom corner of their personal profile photos on social media channels, new research has revealed.
Social Chain CEO Steven Bartlet talks about his business journey and offers valuable social marketing advice to small businesses.
Tony Gale, HR solutions expert at Access Group, shares thoughts on how SMEs can learn from corporate giants to develop an employer brand of their own.
Brand design agency Bulletproof was recognised at the Amazon Growing Business Awards last year as the Creative Industries Business of the Year. We found out why.
Running a business as a franchise means every supplier needs to be scalable. Logistics operator World Options explains the franchise business model.
A massive part of building a business is building a brand and a culture – think Starbucks, Nike and Cadbury.
Deciding how your company describes and advertises itself is imperative to gaining new customers – and there are key words that you should take on board to get the job done.