Chances are you?ve heard of content marketing before. The term has been bandied around for a while now. Apparently, it?s more effective than other forms of marketing for growing your business and building customer relationships. But is that really true?
Mike Richardson, managing director EMEA at Maximizer CRM, outlines some key dos and don?ts to help bosses navigate their way to successful data management.
Wouldn?t it be wonderful if you mastered the power of persuasion, whereby you inspired people to do exactly what you want, when you want?
Wouldn?t you like to know?! Imagine if this were true for your business. Just think of the freedom you?d have! Having a team who all work with consistency, making every customer consistently happy and keen to return.
Here are seven guiding principles that I have relied on through my 20 years of working with organisations. Their purpose is to stimulate your thinking about the critical challenges and opportunities in improving and growing your business.
Everybody wants more business: More customers, more referrals, more profit. And if you don?t want more business, you want better business. But none of that will happen if there’s no trust in your brand.