As the world of ecommerce continues to grow, the importance of returns does too.
Are your website hits increasing month on month Did your Google AdWords campaign bring more traffic than ever before Are your sales increasing No! Then you need the A-C of boosting your conversion rates.
To truly optimise conversion rates, companies need to shift focus onto the customer and their individual lifecycle with the brand or business.
Each day, customers visit your stores with the intent to buy but leave without making a purchase. Here are five ways to capture lost sales and boost conversion rates.