What makes a CSR strategy successful?

In our increasingly eco-conscious world, consumers expect brands to be dedicated to charitable initiatives, environmental sustainability, and workers” rights; as opposed to purely chasing profits.

Calling all business owners: Is your corporate heart big enough?

Expenses system for business

It’s Valentine’s Day, and in the spirit of love and care, it’s time to think about whether your business is giving enough money to charity. The benefits are numerous and include more motivated staff, positive corporate reputation, tax benefits and a great (and ‘free’) marketing campaign that can spread stellar messages about your brand.