Black Friday and Cyber Monday (BFCM) are heavily promoted and highly anticipated annual events which have now merged into a global four-day spending spree.
Black Friday and Cyber Monday are becoming bigger every year, and SME retailers can no longer ignore them. Follow this detailed guide and prepare your business to benefit from these retail holidays in the future.
With Black Friday and Cyber Monday offers no longer restricted to two days, retailers need to ensure online operations are running smoothly before tempting consumers with bargains.
For US retailers, Black Friday represents the biggest shopping day of the year, so it’s not surprising that it made the leap across to the UK, adopted by Amazon in 2010.
Taking advantage of Black Friday and Christmas sales is vitally important for jewellery firm Rocks & Co, as owner Debby Cavill reveals in her monthly diary.
Consumers in the UK are ready to take part in the Black Friday sales weekend, as over a quarter of Brits plan to buy goods during the discount shopping period – spending double the amount they did in 2015.
Retailers in London's West End are expecting to do over £200m of business in the last weekend of November – £96m of which it is anticipated will take place on Black Friday.
Here is why the UK’s independent retailers cannot simply ignore Black Friday.
Small businesses should not blindly follow the Black Friday and Cyber Monday craze – here's why.
Black Friday sales are expected to pass the £1.5bn milestone in Europe for the first time this year, but Britain is set to dominate the shopping frenzy by accounting for two-thirds of the spend, according to VoucherCodes.co.uk owner RetailMeNot.
November 30 will mark Cyber Monday this year – but what can retailers do to prepare in advance? This guide ensures you can make the most of Cyber Monday 2015.
Black Friday is almost upon us, so let's recap why the American shopping day has become of such importance in the UK as this year's online spend is set to top £1bn.