Real Business talks to one-woman-wonder, entrepreneur and PR expert Lauren Lunn Farrow. Lauren worked in Celebrity PR for 17 years with clients and brands including Lorraine Kelly, NBC Universal, Fake Bake, The Health Lottery, Sharon Osbourne, HRVY and Kelly Osbourne. Now she runs The Expert Agency looking after trusted experts and voices.
Big data is a big bogeyman to many small and medium-sized companies which regard it as too complex and time consuming to deal with.
So many experts think about writing a book, but never get round to it. It always gets pushed further down the to-do list. Here are five top tips to get started.
It's not a story of caterpillars and butterflies – true leaders work their way up the career ladder slowly. How can a business assist the process?