How weight gain and a love of Prosecco led to a flourishing business
Katherine Jones wanted a Prosecco reduced in sugar and calories, so she created one and launched ThinK Wine Group. This is the story behind the brand.
Here’s how this entrepreneur bottled and monetised influencer marketing
Thought the services of online influencers were beyond the budget of your humble SME? They’re not, in fact, they could grow your business to new heights, explains fresh-faced founder Ben Jeffries.
Why businesses need influencer marketing to survive in the future
These young entrepreneurs warn us that businesses who fail to engage with influencers won’t survive in a future based on Gen Z audiences, and their thirst for reactive content.
Online money-making hacks for the new generation of entrepreneurs
Financial advisor Rik Snuiverink provides tips on how budding entrepreneurs can raise finance through online means.
Over a third of Brits would let brands sponsor their social media photos
More than 40 per cent of Brits would allow a brand to put their logo, along with the words “sponsored by”, in the bottom corner of their personal profile photos on social media channels, new research has revealed.
Fanbytes founder: I was right about Vine closing, and reckon Twitter will go same way
Timothy Armoo has a world domination mission for his Snapchat-based advertising business Fanbytes, which the 21-year-old serial entrepreneur and computer scientist will achieve by fending off the competition – “old people”.
Trust issues putting influencer marketing model at failure risk
Despite the rise of influencer marketing, we live in a world where disinformation is now a frequent issue across many forms of media, which is a topic that has certainly been in focus over the past few months.