By our very nature, human beings are social animals. We thrive in an environment where we can interact with others, be that in a social setting or for business.
Young Chinese consumers view brands very differently to their peers in the West. Sophie Lord, Landor’s executive director of strategy, discusses the implications for global brands.
To grow your businesses, you’ll need to find new ways of connecting with potential customers online. Find out how you can here.
The "Future of Government Digital Services" report has found some valuable insights for policymakers, the Government Digital Service and the wider civil service and industry. But while the report identified the progress made by the government over the past five years, it also revealed a significant demand for faster and better online services in areas such as business support.
After realising that Facebook users had been calling out for a “dislike” button for years, founder and CEO Mark Zuckerberg used a Q&A session at the company’s headquarters to reveal plans to introduce just so – but is the new change going far enough
With personalisation one of the hottest ‘buzzwords’ in the ecommerce and multichannel dictionary, Michael Mokhberi, CEO and Visionary of Apptus Technologies argues that online retailers need to broaden their focus.
Five steps to tackling data in order to ignite conversations with consumers.
We have now entered the “Age of the Customer,” yet with brands exploring what personalisation and behaviour-led targeting entails, many are getting bogged down in a morass of historical customer data.
Every minute of the day, 100,000 tweets are sent, more than 600,000 pieces of content are shared on Facebook, 3,600 photos are shared on Instagram and 48 hours of video are uploaded to YouTube.
For aficianados of campaign posters and lovers of journalistic jousting, enjoy it while you still can.