Ahead of World Intellectual Property Day on 26 April, serial inventor Graham Harris tells Real Business why a strong sense of sales and marketing is vital when inventors begin monetising their products.
History’s famous inventors are some of the most inspiring individuals who have ever lived, but are today’s great minds ambitious enough with their plans?
Ever wondered what takes place in a toy inventor’s workshop? One that has operated in the US over a period of almost 30 years? I did – which is why Real Business was granted a tour of Chicago-based Big Monster Toys with CEO and president Don Rosenwinkel.
Toy designer Gillian Logan pitched her Skinny Sketcher drawing kit idea at the Inventors Workshop in 2014, and has since achieved success with the product. But having made a number of mistakes to get there, she’s outlined 12 errors frequently made by product design startups, and how steer clear of them.
Starting out in business as a product designer isn’t easy. Far from it. Design is an incredibly competitive profession. While the UK is reasonably supportive of homegrown designers and inventors, the British can struggle to succeed for two main reasons.
Instead of shunning those that steal ideas, we need to chastise those that think it is a problem, says blogger Seth Godin. It is a view widely shared by British scientist Matt Ridley, who argues that the engine of human progress and prosperity has been, and is, "ideas having sex with each other".