Mobile advertising trends to look out for in 2014

2013 will be known as the year that the dust settled on some of the fundamental issues in mobile advertising: programmatic (in), the cookie (on its way out), and brand spend (coming on strong). The way the dust settled tells us quite a lot about how the market will develop in 2014 and beyond.

Wonga Future 50: StrikeAd

Mobile advertising is a feature of this year's high-potential firms. The UK has a strong pedigree in the traditional advertising space, so we'd like to think the new generation can become the WPPs of the future

Victor Malachard

Adfonic co-founder Victor Malachard on startup stresses, The Killers and HTML5.