Recession-proof your business by investing in your community. Here’s how
Post pandemic customers want to hear about your purpose, not your products. Is your business ready?
People often put emotion before rationale when doing business, and get burned
As the co-founder of business information and intelligence platform DueDil, Damian Kimmelman is well placed to observe which sectors of the market are most likely to experiment with new technology – and it’s medium-sized businesses leading the way.
Lessons learned: Why would you change the shape of a croissant?
I saw an article recently about Tesco’s recent decision to ditch the crescent-shaped croissant. My first thought was, why? Surely a croissant not shaped like a crescent ceases to be a croissant? Turns out that’s what consumers want.
A clear vision: How ClearScore helps consumers engage with their finances
ClearScore, an online service that gathers, protects and interprets users' credit reports and scores, scooped 2015's Innovator of the Year prize at this year's Growing Business Awards. To find out more, we quizzed CEO Justin Basini.
How Blaze went about launching that challenging second popular product
After its first product, the Laserlight, went down a storm on Kickstarter and helped propel the business into the cycling limelight, Blaze faced the ominous task of doing it all again. Founder and CEO Emily Brooke told Real Business how the team went about this.
Game on: The student who has cornered the market in customised gaming controllers
As the first term reaches its conclusion, students up and down the country will be wondering whether they can generate some extra cash for Christmas and beyond.
Moving from products to services
Adding new services to an existing product portfolio can help boost sales.
New export country series: Cracking the sought-after US market
As part of a four-strong series of articles analysing some of the biggest potential export markets for British SMEs, Alvaro Alamillo, Santander UK’s America expert, first examines the US – explaining why businesses should look at it, where opportunities are and when is the best time to push the button.
Why your technology needs to be as flexible as your business
If there’s one thing most small business owners will agree on, it’s that running a business has its ups and downs.
What is the “lean startup”, and how can the strategy help your business?
We hear from an entrepreneur who has taken the "lean startup" model devised by Eric Ries and applied it to his own business.