Projecting a professional and stable brand image

There's more than one way to build a stable brand image

Older and larger businesses have the benefit of a long-standing reputation, and a back catalogue of work to point to as evidence of the quality of work produced but how can a smaller business build a stable brand image

Why you should stay professional no matter how rude a potential candidate may be

With the recent concerns around a skills shortage, it's no wonder that recruitment has been a headache for firms. And despite firms being more confident about the economy, the hiring process is still time-consuming and often eats into valuable business time. But although you may not be involved in a hefty battle for being rude, your reputation will still be on the line.

Should you use notes when giving a speech?

It all depends on WHY you are giving the speech in the first place, and whether you are a professional speaker or a business speaker, according to Bob Ferguson from Toastmasters International.