Have you found yourself confused about Lord Sugar’s double hiring at the end of this year’s series of The Apprentice? I’m not.
A massive part of building a business is building a brand and a culture – think Starbucks, Nike and Cadbury.
With three The Apprentice 2017 candidates fired in the latest episode, Lord Sugar isn’t taking any prisoners. Knowing the process first-hand, 2014 winner Mark Wright has predicted his final five.
As this year’s series of The Apprentice continues, former winner Mark Wright has given us his weekly review, with the latest episode calling on contestants to show their advertising acumen.
A map of London, questionable knowledge on Jewish traditions and a race for one of the country’s few remaining “original” Amstrad computers – in week five of The Apprentice, candidates battled in Lord Sugar’s favourite product task, which, this year, was all about him turning 70.
Profits aside, week four of The Apprentice was a close one to call. Both teams made awful decisions that suggested they’re complacent – a no-no in business.
It’s impossible to hide from reality TV these days, especially in the world of business. But what relevance and value does it have in today’s economy?
Inspired by the ITV2 programme, an online marketplace for camping is launching a Love Island for dogs in a bid to help man’s best friend find the one.
Food entrepreneur Alana Spencer tells Real Business about the whirlwind six months she’s had since winning the 12th series of The Apprentice.
Speaking with The Apprentice 2015 winner Joseph Valente, it came to light that he’s every bit like he was on the BBC show; ambitious and unafraid to speak his mind – much like idol Alan Sugar in that respect. Meanwhile, his desire to be a success is so fierce, he even referenced Al Pacino’s Tony Montana, aka Scarface, during our chat.
Jamie Laing is best known as a Made in Chelsea star or the McVitie's heir, but he wants to be an entrepreneurial success in his own right. That's why he's looking to Steve Jobs as an inspiration for his sweet enterprise Candy Kittens, which has so far raised £100,000 from an ongoing crowdfunding campaign.
Jamie Laing of Made in Chelsea fame has turned to crowdfunding channel Seedrs to raise £300,000 for his Candy Kitten sweets brand, which will expand marketing efforts and secure a chunk of the £1.1bn UK confectionery market.