Whether we’re talking about starting a business, expanding a business, or closing a business down, the time will never come when the wind stops blowing and the world stops for you. If you want to achieve or do something, don’t hang around waiting – do it now!
A company's IT structure forms the backbone of its operations, and one that isn't running at 100 per cent can hold back employee productivity and impact on your bottom line.
Sponsorship is the fastest growing form of marketing, but it is still very much in its infancy. When done well, it offers significant opportunities for distinct marketing and competitive advantages, as well as showing support of a good cause.
Every business venture may start out with a sound idea and solid proposal, but that does not mean that they are safe from floundering and failing if growth is not achieved. After all, if you don’t have plans for how your business will expand, how can you expect it to survive?
Planning ahead for retirement is an important – and often difficult – consideration for small business owners. Although a wide range of retirement options exist, their availability varies greatly based on the owner’s future plans for the business, how much time they have before they retire and what arrangements they have made for succession planning. It is important for SMEs to consider each of these factors individually with their advisers before deciding on a retirement strategy.
As your company grows it’s important to make sure you’re communicating effectively with your workforce. Not so easy when there’s 10, 20 or 30 of you, compared to the five you started with.
Content marketing? That’s the bit of your marketing where you, ahem, use content. We're talking blogs, press releases, videos and articles. It’s a vital part of any digital marketing strategy.
With the long awaited return to economic growth, business leaders are once again allowing themselves to think beyond surviving in the here-and-now and looking towards the longer-term future of their organisation.
It’s not easy devising a PR and marketing strategy when all your competitors are bigger and have larger budgets. But effective PR needn’t cost the earth, and can simply rest on being able to tell the better story.
Sow the seeds to business success despite the economic downturn with CEO Titus Sharpe's five key strategies.
The rate of data growth continues to escalate. Analyst Wikibon estimates the global big data market opportunity will touch $53bn by 2017 up from $5bn in 2012. Yet, while there is more data out there, and interest in it is growing fast, translating this into actual big data projects is a harder challenge.
The co-founder of LinkedIn, the world’s most popular social network for professionals, has given his take on how businesses can improve their social media strategy at a conference in St Louis.