Like most kids, I loved Star Wars and was enthralled by the adventures of the rebellion fighting against the evil empire. All I wanted to do when I grew up was become a Jedi like Luke Skywalker. Not much to ask, but then again I’ve always been ambitious even as an eight year old. As I got older, a funny thing happened a Jedi Knight I became thanks to the lessons from Star Wars movies!
Becoming an organisation that puts the customer first, particularly when the customer hasn’t traditionally been central to the company’s culture, is a major transformation which requires a deep understanding and commitment.
Despite the rise of influencer marketing, we live in a world where disinformation is now a frequent issue across many forms of media, which is a topic that has certainly been in focus over the past few months.
The founder of sharing economy business TrustedHousesitters shares his journey from near death to success in a new industry.
Integrating a new acquisition, as well as streamlining the business he recently bought back, got Harry Brunjes thinking about the value of key stakeholders.
To position Fordway for the future and ensure its culture was sustainable in the long term, Richard Blanford decided to review company values with all staff
Websites which allow ticket reselling for sold-out events could be made to provide a warning that buyers may not be guaranteed entry or risk new fines.
We hear exclusively why, alongside other services such as Web Services and Marketplace, Pay with Amazon is looking to disrupt the way growing businesses interact with customers.
While the sharing economy expands, how can we trust others with our belongings, services and time Richard Laughton, CEO of easyCar Club, explores how the Internet of Things will help put people’s mind at ease and build an Internet of Trust.
By 2020, providing a first class customer experience will become more important than price as the key differentiator for B2B businesses ?And that means developing customer trust.
The bullsh*t meter is a subjective determination of what deserves attention in a world full of clickbait and limitless content, so we spoke with three experts on why businesses need one and the way consumers use it.
The Brexit vote, splits in the Labour party and rise of Donald Trump in the US all demonstrate what happens when the establishment finds itself out of touch with populist thinking. But it’s not just politicians who can end up in a world of their own – it can happen within companies too.