When it comes to social media mistakes, SMEs tend to repeatedly make the same blunders, so you might want to rethink your social media policy.
With the London mayoral battle ongoing, Boris Johnson is preparing for a handover, which means the end of #AskBoris. His final Twitter Q&A session with the public has now taken place, so we’ve combed through the chaos to highlight the craziest questions he answered, and ignored, during the last social media confab.
Monday 18 January was no ordinary start to the week – indeed, the day was dubbed Blue Monday, “the most depressing day of the year”, which a handful of brands capitalised on with marketing campaigns designed to spread cheer among despondent consumers.
The impact of social media in the workplace – in particular Twitter – has been in the news again this month when Tim Roberts ruffled a few feathers in the theatre world. Emma Hamnett, employment law partner at Clarke Willmott, discusses the importance of a robust social media policy.
What we've learned from previous Budget's is that Twitter is undoubtedly the place to go when you want information to be condensed, and are looking for the not-so-neutral version of public reaction. We rounded up the days announcements and comments – social media style.
Microsoft announced a whole host of new developer tools at its second keynote of the year, but Twitter was more preoccupied with the unveiling of its facial recognition website.
Twitter and Facebook have both announced recent changes – Twitter to its policy in dealing with online abuse, and Facebook to its NewsFeed. Unpicking why these changes have been made shows where businesses should be focusing their attention when looking to make improvements.
The SNP has just launched its manifesto, and while Nicola Sturgeon provided further insight on where her party stood on various policies, Twitter was more concerned with another of her announcements.
A new book from businessman Lord Alan Sugar will arrive this autumn, which resulted in the face of The Apprentice taking to Twitter to ask users for title suggestions – he's probably regretting that right now.
If London mayor Boris Johnson or his team thought for a moment that his Twitter Q&A session today was going to provide anything other than an opportunity for mockery and trolling, they were largely mistaken.
What would the Budget be without the gags that always seem to follow on Twitter We'd surely only have been left with David Cameron's kitchen jokes (of which there were two) and a band of brothers reference made by George Osborne.
In an exclusive interview with Real Business, American-born model Caprice Bourret has revealed that it is her use of social media and reality television stars that yields the most sales.