On the surface of it, neuroscience and the need for effective branding appear poles apart. The reality is that there is an important and decisive connection.
The number of Instagram advertisers has grown from 500,000 in September 2016 to more than one million, the image-based social media platform has revealed.
Success for the top brands on Instagram comes to those who present creative and authentic imagery and text content, a practice that SMEs can adopt.
Today’s companies are coming to terms with the era of “big data”. At some point today, you’ve likely come face to face with data. Whether big or small, in a desktop excel file or the cloud, the influence of data on daily life cannot be ignored.