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miDrive is revolutionising the driving education market

The driving lessons industry hasn't really changed in the past few years, but Everline Future 50 participant miDrive is about to shake things up.
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Name: miDrive
Industry/sector: Driving lessons
Date founded: 2013
Founder: Matt Sutton and Simon Hugger
Location: Kent

Scott Taylor launched his first web business at the age of 15 and has been hooked ever since. Following on from that, Taylor has founded, co-founded and managed a number of technology startups both in the consumer and enterprise space.

These companies have ranged from pre-revenue through to several million dollars per month and include Peeky, Carnaby Labs, Hedged by Design, Livedrive and Zillion.

In late 2013 he launched miDrive with the mission to reduce the stresses faced by the 750,000 people who learn to drive in the UK every year. MiDrive also aims to provide the nation’s 44,000 driving instructors with a strong flow of learners. Taylor has led the sector for the past seven months.

MiDrive’s free apps for Android and iOS help learner drivers to improve their driving skills, find qualified driving instructors and pass their driving tests more quickly, while also saving as much as £300 on lesson expenses. Additionally, miDrive gives learner drivers access to an extensive library of articles and videos, and allows them to easily track their drives in a similar manner to fitness tracking apps.

Most recently, miDrive launched miDrive Vouchers and miDrive Pay. MiDrive Vouchers are the first voucher for driving lessons that can redeem any of 3,000 instructors across the nation.

MiDrive Pay enables learner drivers to transfer lesson fees directly into instructors’ bank accounts from the convenience of their phones. A learner can use miDrive Pay with a miDrive Voucher and/or money from their personal bank or credit card.

Thus far, over 30,000 learners have joined the miDrive network and the company explains that “this number is growing at a rate of 12,000 per month. An estimated £3m worth of driving lessons have been driven through its platform”.

Furthermore, in September, miDrive raised £2m in Series A funding, bringing its total fundraising to £3m.

“Investors include MBM Capital Partners and Holiday Extras,” the company said. “The new funding will allow miDrive to fuel its momentum by expanding its current Kent-based team of ten people, opening a second office in London and investing more aggressively in growth, both in the UK and internationally.”

The company has attracted 2,400 driving instructors since it was created, who have been matched with 15,000 learners.

Next – Mubaloo

Previous – MendIT

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About Author

Shané Schutte

Shané Schutte is a senior reporter at Real Business, with a particular specialism in employment and business law, human resources, information technology and sales/marketing.

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