Name: Will Davies
First job: Investment banker
Dream job: Running a vineyard
Car: Landrover Defender
Economy, business or first class: I’d rather not fly!
Most extravagant purchase: Melchior (18 litres) of 1990 Gruaud Larose.
Most played song on iPod: I don’t have an iPod.
Best business book: Tipping Point by Malcolm Gladwell
Worst business moment: Writing off an ?80,000 invoice for a client who had gone bust in our second year of operation (2007).
Proudest business moment: Surviving the worst business moment and winning Service Business of the Year the following year at the Fast Growth Business Awards.
Business mentor: My business partner. I think/hope he’d say the same.
Next big thing: The return of disposable income